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[虚拟币交流]
周杰伦控告上海一家元宇宙公司侵犯肖像权！疑涉最伟大的作品（转载）
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华语乐坛天王周杰伦红遍两岸三地，拥有数十首脍炙人口的经典歌曲。
% O A% ~7 A) x* E) H$ o9 _: ?$ y0 y但人红是非多，据天朝商业查询平台「天眼查」数据显示，天朝元宇宙公司上海拜伦文化传媒有限公司，近日有1 T+ X+ `1 [; e8 r! ?6 n5 T7 Z$ q2 Q
一起开庭公告，原告赫然就是周杰伦，至于诉讼原因则与「肖像权纠纷」有关、将于9月19日在上海市黄浦区人民2 k( s' Y- h! ]
法院开庭审理。
% q) I1 k0 M0 |据了解，周杰伦去年发行的新专辑《最伟大的作品》，曾用上AR、VR技术进行宣传推广。粉丝们只要下载「马克: H: _) y2 d' L! i9 X
宇宙App」，就能在指定地标(串连天朝20个城市知名地标)通过该App在手机上看到叠加的AR数字内容，例如周
& F8 ]+ d6 P1 ^2 L1 s% j杰伦的宣传照、专辑封面、主打歌的动画…等。. }- Q$ |3 w0 I) s/ U
而负责该宣传活动的公司地标马克(Land Mark)，就是上文提到的上海拜伦文化传媒有限公司旗下自属品牌。因此
' ?5 R2 N- c! p# ]8 l! V+ a推测本次肖像权纠纷一案，或许就是与这次元宇宙营销活动有关。
( ]- a( g E1 Z+ v+ L' `已不是周杰伦第一次维权
/ I' G+ p9 x) Z此外，这已不是周杰伦第一次维权。周杰伦此前曾关联多条法律诉讼信息，案由多为肖像权、名誉权、网络侵权
" @9 E& h' i" f0 j! n纠纷等。# ], {. g# z1 l, ]4 F* e
据中媒《北晚在线》报导，北京人和书画院曾在其微信公众号登载了一篇名为打倒日本汉奸周杰伦的文章，构成: ~* i, r4 D' @' L& M
对周杰伦的人格侮辱，法院判决其向周杰伦致歉并赔偿周杰伦8万元；北京世纪华创医药科技有限公司等因在公众% U3 K" R# L+ ]/ @* b0 l
号发布《眼睛的这9个信号你有吗？周杰伦叫你一起做眼保健操啦》的营销文章，因侵犯周杰伦肖像权，被判赔偿* H- k3 L* \8 A1 k; n9 ^& E) l
周杰伦6万元。+ i l" N2 V, {# Z. Z
& C" D0 h, n N0 Q# Q- y [ |
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